How to Make a Killer Business Plan Presentation (+Templates)

Learn how to make a business plan presentation with tips for slide design, structure, and engaging examples, as well as templates to bring your vision to life.

Dominika Krukowska

helped business
professionals at:

Short answer

What slides should a business plan presentation include?

  1. Opening slide
  2. Your Unique Selling Proposition (USP)
  3. Business overview
  4. The challenge you're addressing
  5. Market analysis
  6. Your solution
  7. Marketing and sales strategy
  8. Goals and Key Performance Indicators (KPIs)
  9. Team composition
  10. Funding request and allocation
  11. Next steps

Your business plan presentation needs to be as strong as your idea

Having a well-crafted business plan is crucial, but if it's not presented effectively, it's like having a treasure map that no one can read.

Even the best ideas can fall flat if they're not communicated clearly, potentially burying your chance of getting your business off the ground.

Remember, presenting a business plan is more than just sharing facts and figures. It's about engaging your audience, whether they're investors or stakeholders, and making them believe in your vision.

But don't worry, you're not alone in this. This guide is here to help you master the art of business plan presentation. You'll learn how to structure your presentation, design slides that captivate, and conclude in a way that leaves a lasting impact and drives action.

What to include in a business plan presentation?

A business plan presentation is your chance to delve deep, showcasing not just the what and the how, but also the why of your business. It's your strategic playbook that can persuade investors, guide your team, and set the foundation for your business's success.

11 essential slides of a business plan presentation:

  1. Opening slide: Set the tone with an engaging first impression.
  2. Your Unique Selling Proposition (USP): Define what sets your business apart.
  3. Business overview: Offer a concise snapshot of your company.
  4. The challenge you're addressing: Describe the problem your business solves.
  5. Market analysis: Demonstrate your understanding of the industry and market trends.
  6. Your solution: Detail how your product or service addresses the problem you’ve identified.
  7. Marketing and sales strategy: Outline your approach to winning and keeping customers.
  8. Goals and Key Performance Indicators (KPIs): Specify your objectives and how you’ll measure success.
  9. Team composition: Introduce key team members, their roles, and expertise.
  10. Funding request and allocation: Explain your financial requirements and how the funds will be utilized.
  11. Next steps: Guide the reader on the next steps after reviewing your plan, whether it's a meeting request, further discussion, or a specific action you want them to take.

What does a business plan presentation look like?

In today's fast-paced business world, static business plan presentations are losing their edge. Imagine having to constantly pinch and zoom on a mobile device just to see the details. It's frustrating and distracting.

People also get disengaged when faced with walls of text. They're there to hear a story, not read a novel.

Interactive presentations, on the other hand, bring your business plan to life. They encourage audience participation, adapt to the flow of discussion, and make complex ideas more digestible and memorable.

You can see what an interactive business plan presentation looks like below: